The Shocking Numbers Behind Cellphone Usage [Infographic]

I love Infographics because they can take complicated, numerical services or products and simplify the data so everyone can see their impact. The numbers that are associated with cellular phone useage and products speak for themselves.

One statistic that is staggering is the number of text messages that are received everyday in just the United States...200 trillion. Also Apple is responsible for 99.4% of App downloads. This is very informative and worth checking out.

The Shocking Numbers Behind Cellphone Usage [Infographic]

Mobile Commerce Getting Ready for Blast Off!

Last year on The New Media Mix, I wrote about how M-Commerce would be one of the success stories for 2011. Fasten your seatbelts and get ready to go for a ride. Several companies have introduced smart phone apps that can be used to purchase coffee, taxi rides, and even pay for lunch.

Jolie O'Dell of Mashable published a story in December that Google was aquiring a mobile payment company called Zetawire. This technology would enable smart phones to complete transactions anywhere at anytime. With Google is aquiring the braintrust and structure to introduce software or an application that makes financial transactions simple for mobile phones, you can be sure that other players will be entering the market.

I will be keeping an eye on M-Commerce and new start-ups that will be entering the market in 2011. One that stands out for me is Venmo. I believe that having a great idea and the drive to move forward can provide great opportunities.

M-Commerce: The New Frontier

The newest frontier that is catching the attention of many marketers and businesses is M-Commerce. Just like the Gold Rush of the 1800s in the Pacific Northwest, M-Commerce is starting to gain momentum.

A high percentage of mobile phone users are purchasing smart phones. Smart phones like the Blackberry or iPhone and their technology are being tested and in some cases being utilized in test programs for M-Commerce.

M-Commerce is really the next progression in allowing a transaction for a product or service to be completed with a mobile device. There is no need for a credit card in these transactions. Anything you can think of, such as buying groceries, getting a car wash and gas or going to a restaurant will be able to be purchased. The possibilities are endless and will be a huge change in how we purchase goods. Business will also have to change how it markets and advertises products and services.

Social Media marketing along with a new hybrid that incorporates super geo-targeted marketing and advertising will change how marketers contact their consumers. This new way of purchasing will be simple and user friendly, thus putting the power in the mobile device. M-Commerce will be coming and will be adopted slowly at first, but will totally change how we buy things.